Sometimes things happen. Come back tomorrow for the 3rd Key To Growth In Your Business. 🙂
Author: brianjpombo@hotmail.com
What Is the 2nd Key to Growth?
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What is the second key to growth in your business?
Hi I’m Brian Pombo welcome back to Brian J Pombo Live brought to you every day from Grants Pass, Oregon.
Today we are discussing the second key to growth.
The first key to growth was yesterday and you can go back and rewatch that video if you want, but it had to do with determining your destination.
So where are you looking at taking your business?
And the second key to growth I will go through in just a moment, but first I wanted to remind you about DreamBizChat.com.
If you haven’t been there yet and you are a business owner or an executive, a decision maker in a business that helps out people in the self-reliance field, meaning you help people become more self reliant through your products and services, then go to DreamBizChat.com. Check out the video there.
And if you think that you qualify, fill out the application and see if we can talk.
Because I’d love to learn more about you and your business and see if there’s anything I can do to help. And it’s free. So go check that out, DreamBizChat.com. The link is in the description regardless of where you’re watching or listening to this.
Now, the second key to growth has to do with we’ve determined our destiny.
So our destination, I should say, where you’re going to go. You’ve got where you’re starting and you’ve got where you’re going.
Now the next step is to define your obstacles, to really identify your obstacles.
What are the obstacles that are standing in your way of getting there?
Especially if you have a concept of how long it’s going to take to get to that step.
So let’s say this is a year long plan and we’re looking at going from where we’re at and we’re looking at growing. Let’s say we’re looking at doubling just for an example, doubling our revenue.
If you’re looking at doubling your revenue, what are the obstacles standing in your way of getting there within a year or sooner?
Because if there aren’t any obstacles, if your growth plan is already moving that direction and there’s no real foreseen obstacles, then why can’t we make it go faster?
Why not do the same thing in six months?
There’s always obstacles.
That’s why I’m almost certain there has to be obstacles.
If there aren’t, then you need to shorten the amount of time and see what you can do about making it go faster. The obstacle is the time itself. But beyond that, there’s going to be other obstacles.
There’s going to be obstacles in terms of, you know, how quickly you can grow.
So being able to scale at that type of level, if you to double your business tomorrow. If you can double it tomorrow, would you be able to handle that type of influx of either new customers, new clients, or possibly maybe just handling the delivery of the whole thing.
So maybe you don’t even end up with new customers. What if the same customers came back and were buying twice as much in inventory in amounts?
Would you be able to handle that?
Depending on your business and depending on whether you’re handling a physical product or in terms of service, do you have the manpower to be able to deliver that type of service on, in that period of time.
These are all logistics.
The scaling logistics of it. The ability to say, do we have the material, do we have the physical material?
There’s many, many, many things, but it needs to be all drawn out.
Now it seems real simple. It’s like, of course we’re going to have a plan to go from point A to point B.
Every business does.
No they don’t. That’s the problem is most of the time we’re floating along and we don’t have a very clear understanding of where we’re going to be in a year.
And because of that, when that happens, you don’t really have a clear understanding of what everyone’s role is.
Not everyone is focused on the same thing. Everyone in your whole organization has different goals because a goal is always going to come in whether you want it to or not.
A goal is always going to take the place where a goal isn’t it?
It’s kind of like a vacuum, a leadership vacuum.
If there’s no leadership leadership with it will arrive in some form. It may not be a form that you like, you know, the janitor is going to start bossing people around.
If the boss isn’t taking control and leading the way someone is going to fill the void, something will always fill the void of a goal.
It’s just the fact of the matter.
You have an organization, you have a place that people are coming to or a reason that people are all coming together.
If you have that, there’s gotta be something that pulls them all together.
Otherwise everyone’s going to keep doing their own thing and no one’s there. You’re not going to have anybody on the same track and nothing ever gets accomplished in your terms. And the believe it or not whether you set a goal or not in your mind you have a goal.
I know this has spent a lot of time on the first step, but the first step determines the second step.
If you can see that you need to define your destination, then after you’ve defined your destination, you’ve got to lay out what the obstacles are.
The obstacles are obvious.
Yeah, they might be obvious to you, but they’re not obvious to everybody else and you need to think a little bit further than tomorrow, in-terms of if we’re able to get a partial way to our goal.
What are the new obstacles that show up there?
What can we do to keep those obstacles from showing themselves or to keep them from being obstacles at all?
These are all things that all need to be taken into account when setting up a strategy which is a plan.
Even just a strategy for one year’s worth.
Where are we going with this and how are we going to keep this stuff from all falling apart so that we can actually get from point A to point B.
Now, there’s seven steps in this process that I call The Worthington Method.
The Worthington Method has a seven step process we’ve gone over to.
Tomorrow we’re going to go over the third step.
These seem extremely simplistic, but if you have someone that understands how to take a person through this process, it can be a game changer for your business.
There’s nothing you can’t do when it’s organized correctly and you have the proper strategy behind it.
Hopefully you found that interesting.
Hopefully you can use this in your business or in your organization or whatever you’re looking to accomplish in life.
If you’d love to talk about it, hey,leave a comment or go to BrianJPombo.com and check out some of my other offerings there.
Perhaps we can talk and go through specifics on your business.
That’s BrianJPombo.com.
Also don’t forget about DreamBizChat.com. If you are in the self-reliance field and you’re looking to really achieve that dream business, which is what The Worthington Method is all about.
Hey, you have a great night. We’re going to be back here tomorrow night and we’re going to talk some more out.
You can see I’m starting to put up a little bit of Christmas decorations here and there.
Here I have the ultimate reward right here. If you’re familiar with the movie, A Christmas Story. And I’ll add in things as we go along, but we’ll see it tomorrow.
Hey, you have a great night. Get out there and let the magic happen.
What Is the 1st Key to Growth?
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What is the first key to growth in your business?
Hi I’m Brian Pombo welcome back to Brian J. Pombo Live.
Today we are going to be discussing the first key to growth. Tomorrow we’re going to be talking about the second key.
The first key to growth in your business is something, and these are very simple steps, but you’ll be surprised how many businesses, even if they start them, they never finish them, they never stick to them.
And the first key to growth I’m going to talk about in just a minute, but first but I’ll tell you about DreamBizChat.com go to DreamBizChat.com if you’re a business owner or an executive in the self-reliance field and I will actually walk you through these steps of business growth.
It’s a little process I call the Worthington Method.
And this first key is one of the main ones that is can change everything for our business.
So simple, so easy to miss.
Go DreamBizChat.com and go check out that video. It kind of goes through some of the real basics behind the process. And see if you qualify for a free run through, so the link is in the description.
The first key to growth is something very simple and I’m going to break it up into some pieces, but it’s about defining your destination.
Defining your destination needs to start out very broad.
It needs to start out very broad. This has something to do with what we were talking about yesterday in terms of legacy.
I’m going to bring this back to a conversation that I was having with a couple that owns a business and a very successful website where they were needing to define it themselves and when I’m even going to help them in the future to take it and get it a little bit even more defined.
But the question I always have for people is ideally in the long run, the end game for your business….What do you want it to be?
Where do you want it to end?
What’s the absolute pie in the sky dream come true for your business?
What is it?
What’s that definition?
Obviously it’s not the type of thing that you’re expecting to happen tomorrow or in a year from now. This is probably years and years and years and years down the line.
Where do you see your business?
Do you see it just lasting for a handful of years and then fizzling out?
Do you see it transferring and becoming something way beyond what it is right now, but what is that?
Where do you see it going?
Do you see passing it onto your kids?
That all comes back to the question, of building a legacy that we were talking about yesterday.
But if you can have your idea for that and then say, okay, well let’s talk about the initial steps to getting there and how do we bring that back down to reality. And let’s say in the next year…..and a year is a great point to focus on if you don’t already have yearly goals year or something that’s not so far out that it’s unimaginable, but it’s just far enough that it gives you time to get there.
In most cases, I’ll say 12 months from now. Talk about in a year where we going in a year and we want to get specific.
So if you’re looking to grow your business, a certain percentage, if you’re looking to grow it to a certain level in terms of the amount of money, bringing in maybe a certain amount of customers on a regular basis or a certain amount of customers doing a specific thing, perhaps you own a membership or some type of subscription based business, you may want a certain number of subscribers.
You know that there’s very clear goals that you want to hit and you want to have that very clearly defined if you don’t already. I mean if you’ve really got a fast growing business, perhaps you already have this stuff worked out and you’re ahead of the game by having this first step.
The first step is to really clearly define your destination on the long run.
You know in the end game, in the shorter run about a year and then shorter than that, where are we going to be at at the end of every month?
In order to get us to where we want to be in a year, what’s it going to take?
Where are we at?
And that is the initial thing that most businesses completely fail at. They completely let these things go.
They think that, you know what, we’ll get there, we’ll get there eventually.
We’re just going to take it day by day and that’s all fine and good, but you can’t expect to really get somewhere unless you’re put it up there with a date.
It’s fundamentals of goal setting, right?
Put it up there with a date and a specific end. Not just, I’d like to be bigger. We’d like to be bigger.
We’d like to have a larger business. We’d like to be a lot bigger than what we are.
It can’t be fuzzy. It’s got to be something specific.
When you’re bringing it down to a date specific date, you also need a specific goal.
Something that’s measurable, it has to be measurable. Otherwise there’s no way to know whether you’re there or not.
You’ll say, well, I’ll know when I get there.
That’s easy to say, but in reality, you’re not going to know when you get there because nothing depends when you get there.
Because after you’re there, then you gotta decide where you’re going to go for the next year or the next six months or what have you.
Something worth thinking about. Very simple step.
And that’s just the first step in business growth.
We’re going to talk more about some of the other steps as we go forward, including tomorrow.
We’re going to talk about the second step.
So come back tomorrow. We’re here every day here on Brian J. Pombo Live.
You can watch the videos on your favorite social media or you can listen to the audio via podcast. Just type in Brian J. Pombo Live into your favorite podcast aggregator, whether that be iTunes or Google Play or what have you.
And you’ll be able to find us. Obviously they used to call it iTunes, now they call that Apple Podcasts when it comes to podcast, if you weren’t aware.
So go and check that out. You’re welcome to listen to it. And we’re always back here going through some of these processes. I’d love to hear your questions.
Leave a comment down below. If you’re in a place that doesn’t have the ability to leave a comment, go to BrianJPombo.com and click on any given video.
Leave a comment there.
Love to hear from you. I’ll do a little bit of back and forth right here on the show, so have a great night.
We’ll see you tomorrow. Get out there and let the magic happen.
Where Will Your Business Be In 40 Years?
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Where will your business be in 40 years?
Hi I’m Brian Pombo welcome back to Brian J. Pombo Live. Coming to you live from Grants Pass, Oregon. We come at you alive every day.
Today we’re back at the headquarters for BrianJPombo.com and today I wanted to discuss the concept of legacy for you and your business.
Really I wanted you to take kind of an exercise, that most business owners very rarely take. And that is stepping back and thinking about your business in the long run.
So in the next 20, 40, 80 years, where is your business going to be?
Where’s it going to be when you’re gone?
Where would you want it to be?
What would be the best case scenario?
What’s the worst case scenario?
What are you doing today to make the best case scenario most likely to happen?
This is some pretty long-term goal setting type of thing that most of us don’t really consider or think about.
But I want you to think about this because I had an interview with a RaeJean Wilson of Glory Bee Honey and foods. And that their whole company that handles much more than honey, but they’re, they’re known for their honey.
They’re out of Eugene, Oregon.
Her parents started the company 45 years ago and yet she’s in a position where she’s one of the owners and one of the people in charge now of running this company long-term. Her and her brother and as well and other people in the family and so forth.
So their family took over where their parents left off.
That’s not always the case of what happens. It’s not always the case of of what ends up happening even when the parents wanted or even if you don’t have children or you don’t have anyone that you think is going to be able to take over.
Do you want it to be taken over?
Do you want to be able to sell off to somebody else?
Where is your business going in the long run?
What’s amazing is the things that Glory Bee is doing today is really based off of the legacy that their parents laid out for them. And RaeJean talks about that.
If you want to listen to that podcast interview, it’s on The Off The Grid Biz Podcast.
You can listen to it wherever you listen to podcasts.
You could also click on the link that’s in a description for OffTheGridBiiz.com and it’ll take you directly to that official interview.
So the reason why I thought about this is also today I was touring in old Sacramento for a couple hours. Just taking my kids around because they had never been there and we’re just kind of checking it out.
I haven’t been there in years. And there was a institution there called Fat City and Fat City was open by the Fat family. Specifically the person that started the entire franchise of fat restaurants in the Sacramento area.
His name was Frank Fat.
Frank Fat was a immigrant that came over from China and he built up this, kind of, restaurant empire there locally in the Sacramento area and one of them was Fat City, which was opened in the 70s.
Well, I noticed on the door that it said that they were closing down and I had just heard this from somebody else said that is was due to a death in the family and they were closing their doors since the 70s. And that empire started in 1939. So you’re talking about an 80 year empire of restaurants.
I think some of the other restaurants are staying open, but that particular one, Fat City is one of the ones that’s closing.
And that was a major deal because when I worked in Sacramento, it was one of the places that everyone used to go to because it’s right over in Old Sacramento, was kind of an old area if you’ve never been.
It’s very quaint and very cool. And it was a really nice vibe in that restaurant. It’s one of those things that’s going to be missed, but it brought to mind this concept of legacy. And it brought to mind the interview that I had with RaeJean.
It’s important for everyone to kind of sit back and think, okay, where are we going with this?
For next year and the next five years.
But if you could think beyond that, it will bring more power to all the decisions that you’re making today because it will have more of a deeper purpose as opposed to just being, you know, for selfish reasons.
You know, we all need to have those selfish reasons in order for us to get up in the morning and go and do what we need to do at work and to build our business.
But if you’ve got to have something beyond that, that really gives you the energy to really make things happen.
If you need help kind of developing some of these concepts for your own business, I’d love to be able to talk with you that you’d go to BrianJPombo.com and see if you qualify to be able to meet with me and talk to me either through a video chat, through a one-on-one in person, or over the phone.
If you are in the self-reliance field like RaeJean, meaning you’ve have products and services that help people to become more self reliant either through a hobby or through or through a new career or what have you.
You can go check out DreamBizChat.com.
DreamBizChat.com is a great place with a video, an eight and a half minute video.
See if you qualify for a free Dream Business Transformation with me over the phone virtually.
Or if you live within the next few hours of Southern Oregon, maybe we can even get together one-on-one.
So go check that out, DreamBizChat.com and we’re here every day.
Come on back tomorrow wherever you watch or listen to our video conversations that we have on Brian J. Pombo Live.
We’ll see you tomorrow. So in the meantime, get out there and let the magic happen.
Need Less – Get More
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Need Less, Get More.
Hi I’m Brian Pombo welcome back to Brian J. Pombo Live.
Coming to you live every day. Today we’re coming to you live from Tracy, California. It’s our final night here in Tracy and I wanted to go through with you a little bit about the process of needing, because this really comes down to a negotiation tactic.
And not always in a negotiation principle in negotiations, but it’s a principle that should be present. Something you have to be aware of throughout your entire marketing of your business.
So when you’re taking a look at your business and you’re taking a look at your marketing, you’ve taken a look at what you want to have accomplished with it.
It should be the same concept that you should take into a negotiation.
Whether you’re looking to hire somebody, whether you’re looking to sell somebody your product or bring your product line into.
Let’s say a retail location.
You have to pay very close attention to the need coming from your end.
What do you need out of this situation?
What does an absolute that you absolutely have to walk away with when a need is present, when there is any type of need coming from your end, you’re in trouble.
You’re in trouble in your marketing, you’re in trouble in your sales, you’re in trouble in any form of negotiation whatsoever.
When it comes to business, and this is a concept pretty well outlined out there by a gentleman by the name of Jim camp. He wrote a few books on, I believe one was called, Starting With No and few others where he discusses this concept.
There are audios out there by him. He passed away a few years back, but his stuff is still just as relevant because it’s based on principle.
It’s based on human psychology and NEED is a big thing that you have to watch in yourself.
It’s not just him that says that this is an old Zen principle boot Buddhist principle. It’s also a principle, a present in a Judeo Christian tradition.
And if you look at Eugene Schwartz who was a famous copywriter also passed away a few years back, he used to say the same thing.
You have to really be careful about communicating or having to begin with any type of need for the situation when you’re communicating via marketing.
If you have a need in play, then you’re going to have a very difficult time communicating with the other person because they’re going to be on the defense because they’re being very careful of you being needy.
People do not like doing business with people who need something. If you need something, you’re putting your own needs ahead of their desires.
Here’s a better thing. Need versus want.
It’s important to know what you do want out of a situation, a negotiation, a sales deal, a, a situation in marketing. What do you want in the end from the whole situation, whether you’re putting out an ad, what have you, what are you wanting from it?
But if you need it, you’re in trouble.
You’re going to be out of control and you’re not going to be in a position to really make a solid, um, let’s say communication of what you’re trying to put out there. But if you want to be clear, know what you want, be clear about what you want, honest about what you want as soon as possible and then find out what the other person wants.
That goes back to a lot of our other discussions about finding out what people want and then showing them a way of how to get it.
Clear, clear, clear principle goes to sales, goes to marketing, goes to any form of negotiation is putting yourself in the other person’s shoes and helping them get what they need out of your relationship, whatever that may be.
So hopefully this somewhat useful to you. We go a lot further into this, but just understanding the principle of need and watching how that’s communicated in everything that you do, especially when you’re dealing with online business is something that is can really be helpful to you.
If you’d like to see how it can be helpful specifically to your situation.
Go to DreamBizChat.com especially if you’re in the self-reliance field.
DreamBizChat.com link is in the description. Go and check that out.
If you’re an owner and executive in the self-reliance field, meaning you have products and services that help people become more self reliant, go check that out.
The link is in the description regardless of where you’re watching or listening to this, and we’re here every single day, so come back tomorrow.
I love to be able to talk with you some more and be sure and leave some of your questions and so forth down in the comments.
You can check out more of these videos going all the way back to earlier in this year, at BrianJPombo.com/Media.
Hey, have a great night.
In the meantime, before I see you again, get out there and let the magic happen.
Is Your Business Truly Open?
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Is your business truly open?
Hi I’m Brian Pombo welcome back to Brian J. Pombo Live. Coming to you live today from Tracy, California on our trip, our California trip, which will be over soon.
I wanted to go over a concept of being open and how open is your business.
And when I’m talking about being open, it really comes down to open with your customers, with your clients, with your employees, with your partners.
Open on an interpersonal level is what I want to talk about.
So I was sitting back tonight and watching a TV show.
Not sure if you’ve ever seen The Prophet. I know it’s shown a couple of different places. They show reruns on CNBC was watching an old rerun of the prophet where he’s working with his fellow, his name is Marcus LeBoldus and he gets brought into companies that are having trouble to help turn him around.
He was working with a company and ended up becoming a partner with them and becoming the majority owner of the company coming in, buying out the other partners.
Even though the other partners were still engaged with the business, they did not have the clout that they once had, so he was basically in charge and going through and talking to former employees and trying to get an understanding for what went wrong, what went right.
It turns out all the employees hated the person that owned the business originally, but they couldn’t say it and they had all years and years of built up resentment and all these things that they knew that he was doing wrong, but they couldn’t tell him because they were too afraid of getting fired.
What I want to ask you is, the tough question is, do you have a situation like that on your hands?
Are you open enough that you’re willing to handle, head on, all the problems and criticisms that your employees, the people work with you, for you around you, that they have against you and the way you do business?
Are you open enough to be able to take criticism from your own customers and be able to consider what they’re saying?
It doesn’t mean that they’re right, but are you open enough?
Are you asking for it?
Are you out there asking for criticism directly and open to hearing someone else’s point of view?
One thing I found is most business owners is they just are not open to it and they don’t go looking for it. They try to sweep it the rug and they enjoy the fact that they have the power over their employees and so forth and that it keeps everybody in line and keeps everyone from criticizing and what you end up happening is having a very broken company at the end of that.
So do yourself a favor, open things up as soon as possible.
Bring in a third party that can come in and open up communications between you and the people you work with.
It will make a huge difference.
It’s one of the big areas that I look for when I’m working with a new client is somebody that’s open or willing to be more open with the people that they work with. It makes a huge difference in the long run.
Hopefully this is helpful to you.
If you are in the self reliance field, meaning you’ve got products and services that help people become more self reliant, go check out DreamBizChat.com. The link is in the description and there’s a video there that you could watch, tells you all about what I offer in the dream business transformation.
I’m going to have more details of that in the future and even for people outside of the self-reliance field, if you’re looking to be able to chat with me. And see if there’s any way that I can help you in your business and your business goals for the next year to five years to 10 years, then I’m going to be laying out a method for you, something that you can use on yourself, but also something that you can use, with assistance such as from me.
I’ll be going through that with you in the next following weeks. I’m a still work it out, the details of something, the names and so forth.
Hey Joe, how’s it going? I see Joe’s watching us live right now.
And if you want to watch us live, you can always catch us over on Facebook at BrianJPombo.com on Facebook. At least for now, we may be going live in the future in other places. But for now we’re going live there and you could always find our recordings wherever you’re seeing this. And always at BrianJPombo.com/Media.
Hey, I hope you all of you are having a great Thanksgiving day weekend.
We’ll see you tomorrow. We’re back here live every single day. We’ll see you back then.
In the meantime, get out there and let the magic happen.
Did Black Friday Earn You Bank?
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Did Black Friday or a new bank?
Hi I’m Brian Pombo welcome back to Brian J. Pombo Live.
Today we’re going to talk a little bit about Black Friday.
Did you know that the Christmas season, the Christmas shopping season has been considered to start on the Friday after Thanksgiving?
Since 1952 was the earliest time that they heard people referring to this era as being the beginning of the Christmas season and the term Black Friday has gone back to 1961, 1961 is the earliest they’ve been able to find people refer to it as that. So this has been around a while.
The whole concept of Black Friday.
The question is, are you making money off that?
And if not, why not?
And if so, why would you want to?
Well, this comes back to the concept of holidays and doing holiday marketing.
So when you’re making any form of reference whatsoever to a holiday that’s existing to something that’s happening the day of, you’re entering the conversation in your customer’s mind.
So you’re, you’re allowing yourself to talk about something that they’re already thinking about in some way or fashion. Whether they agree or disagree with it or not, it doesn’t matter. They’re thinking about it.
It’s there, it’s being discussed. It’s in the social ethos. It’s out there in the ether.
And so that’s what Black Friday is whether you like it or not.
Most of us know a lot of people that think that it’s over overwhelming. It’s outrageous. It’s crazy.
Who would ever go and do something like that.
There’s a lot of people that do not as many as they make it out to look like when you’re watching the evening news, seeing people trample themselves and everything, but it’s still there.
The pressure’s there to get a good sale on the day after Thanksgiving. So you might as well give it a shot.
You might as well offer something. I don’t care if you go out and double your prices on Black Friday.
Don’t ignore it.
Don’t ignore these things that are out there that people are already thinking about.
They’re already talking about go out there and acknowledge that it exists and by doing that you’ll get a person to stop and pay attention to you and say, okay, what are they saying about Black Friday?
What are they offering?
Because it’s instantaneous.
If it’s an email or anything else, this is a way to get people to open it up, to pay attention to your marketing, to pay attention to any form of content that you’re putting out there.
The fact that I’m referencing Black Friday on Black Friday is going to get more people watching this than would have otherwise. It’s just the fact of matter and it’s something that you can use yourself.
It’s not just about Black Friday though.
It’s any holiday when you’re talking about any form of holiday, anything that is going through a person’s mind, it gives you a chance to be able to talk about it.
You’re making them stop a split second longer than they would have otherwise. Listen to what you have to say, and hopefully it’ll lead to a sale at some point, somewhere down the line, or at least you get someone listening to you for a little bit, which will eventually lead to a sale beyond that.
Hopefully it is helpful to you if you’d like to know how to take advantage of some of these trends that have been in existence forever and only has to do is just understanding the psychology of your customer. Then go to BrianJPombo.com.
If you’re in the self reliance field and you’ve got products and services that help people to become more self reliant, go to DreamBizChat.com the link is in the description.
Hey we’re back here every single day, so come on back tomorrow and we’ll have another little thought for you.
Hopefully that will help you grow your business a little faster, a little quicker, a little bigger.
Hey, you have a great night. Get out there. Let the magic happen.
Self-Reliance & Thanksgiving 🦃
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Self-reliance and Thanksgiving.
I am Brian Pombo welcome back to Brian J. Pombo Live coming to you on Thanksgiving night, 2019.
Today I want to talk about a topic that kind of surrounds Thanksgiving and how it ties back to your business. So Thanksgiving if you think about is really the ultimate self-reliance story. And if you know enough about the story, it’s really two times.
A lot of times we refer to the 1621 feast that they had that lasted three days and the 50 or so survivors of the Mayflower.
Out of a hundred or so that came over only about 50 or so survived after starving and dying of numerous diseases. About 90 Native Americans that were also there, in actually reading the accounts of this day of Thanksgiving that we oftentimes refer to as Thanksgiving.
It was not a joyful time.
It was pure survival.
I mean, they didn’t really have an abundance of food.
Nothing really turned out the way they wanted.
They hadn’t really created as much corn as they had hoped. They hadn’t created as much food as they were hoping for. They were dependent on the Native Americans to bring all the necessary food to be able to really have a good, uh, good feast.
It lasted three days because everyone was taking advantage of it. After that they were starving again.
They were really at a point famine.
It really isn’t what is proposed through a lot of our holiday traditions. Most of the time when the people of that colony were referring to this great feast of Thanksgiving, they were actually referring to 1623, which was years later after they kinda got their act together, switched around their government structure and everything to make sure that everybody, was basically benefiting themselves as much as possible.
And that everyone was responsible for becoming self-reliant was a huge piece of their change around in government structure.
It changed everything and it made it to where they had an abundance of food on many levels and that really what they refer to as Thanksgiving.
Most of the time you could go back and look at the history of this and look at William Bradford’s recordings of this and all the other people that were writing at the time. It’s very, very interesting history and it has to do with self reliance and it has to do a feast or famine.
A lot of times in our own businesses we get in a situation where we’re not surviving .Or we’re just barely surviving.
We’re at a point of famine and it’s at that point that you need to really pull back and take a look at what you’re doing and really focus on the things that matter most in your business and mainly increasing sales.
And that’s a huge piece.
If you’ve had periods of feast though, you know what it takes to do that.
The whole thing is how do you grow off it?
It’s actually tougher to grow off of feast than off of famine because you’re not quite sure what else to do to succeed even more.
At least when you’re starving, you know where to go from there.
But oftentimes, the people that I’ve found that have some of the toughest times are the people that have already been successful and don’t know where to go from there.
So if you’d love to talk about it, go check out DreamBizChat.com.
Go and check out that video and tell me what you think and think of it would help you in your business. And I hope you and your family had a great Thanksgiving.
This was just a quick message tonight.
Hey, in the meantime, come on back again where I do this every single day right here, Brian J. Pombo Live.
Whether you’re listening to this via podcast or watching the videos, you’re always welcome to come back.
We do this daily.
So see you next time, have a great night.
Get out there and let the magic happen.
Do You Recharge?
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Do you recharge?
My name is Brian Pombo welcome back to Brian J. Pombo Live.
I’m talking quietly because everyone in the house is asleep right now. And to tell you the truth, I’m getting ready to have a little bit of a recharge myself.
Tomorrow’s Thanksgiving, everything’s going nice and smooth. So I’m taking my time away from my work. Make sure you take time for yourself, make sure you have, you know, what it takes to recharge. Recharge your batteries.
Don’t burn out. Plan times to walk away from work.
It’s just a quick reminder. I know you’ve heard it before. This is nothing new for you, but I’m here to tell you it’s gotta happen.
So go check out DreamBizChat.com I’m not going to talk about too much. Just go check it out. Link is in the description.
We’ll see you back here tomorrow on Thanksgiving. At least for those in the United States. Have a great night.
How to Combat COPPA
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Link To Video Mentioned In Today’s Live
How to combat COPPA.
Hi I’m Brian Pombo welcome back to Brian J. Pombo Live.
Today coming to you live from Tracy, California. That’s right, we’re driving.
We’ve driven all the way down South to Tracy, California to visit my family for the Thanksgiving holiday.
Had to come down a little bit earlier than usual. I was talking about last night and what we ended up doing is we’re camped out with my family right now, but I wanted to come to you and talk to you a little bit about YouTube and I’ll bounce something that’s happening over there and how it relates back to your business, whether you’re on YouTube or not.
Let me just lay down the scenario if you aren’t aware, there’s this thing called COPPA, which is the Children’s Online Privacy Protection Act.
I believe that’s what it is. This is an older act. It’s been around for awhile, but the FTC, I believe are the ones that are changing how they enforce a lot of these things and they’re enforcing with a lot of new fines and so forth.
YouTube is trying to get ahead of the game and kind of take control of this before they get to the point to where they’re being fined heavily or held responsible for the content on their platform.
So what they’re doing is they’re asking every video creator out there, anybody that’s putting out any forms of videos on YouTube to be able to label their stuff of whether it is made for children or not for children.
The stuff that is made for children is going to need to make sure it covers everything that is a available on COPPA.
This is of course within the United States.
So if you’re outside of the United States, I’m not sure how YouTube is treating you, but within the United States, this is for sure something that they are paying attention to and they are holding everybody responsible.
Now, if you get a chance, if you’re interested in this type of thing, go ahead and watch the video that I’ve linked here, the YouTube length that’s in the description, and it’ll give you a concept of what some of the chaos that is compounding out there.
People are very worried because what happens when you have content that isn’t specifically made for children, but at the same time, children can watch it. That’s to say, there’s nothing wrong with children watching it.
Are you still under the same rules?
It’s very vague thing and everything.
So it’s caused all this chaos and people worried about losing their YouTube channels forever or losing the income because a lot of this stuff is tied to income and how much money that you can make and what the ads are that come forth in front of children.
It’s this big tangled mess. I don’t know all the details. I’ve heard enough to know that it’s a huge mess.
Who are the people that are most hurt?
And the video that is linked below is to a YouTube channel called Fresh Baked. They were originally called Fresh Baked Disney.
The whole concept, this guy started by just taking a camera around Disneyland and filming his trips there and filming his ride alongs and everything else. Built this huge following and it’s mainly been through YouTube.
Most of his stuff comes through YouTube.
His income comes through YouTube and he has this huge following all controlled on the YouTube platform.
Here’s the problem that you’ve got to watch for and it has nothing to do with COPPA, although COPPA is a symptom of the problem.
The problem is when you are too dependent on any one platform.
Whether that be YouTube, Facebook, any of the social medias, even if you’re dependent on a specific platform just for your website and that’s the only way that you’re getting new people if you’re dependent on Google.
So that’s just the online side of things.
If you’re dependent offline on the Yellow Pages, for example, is one of those things that’s been dying off pretty quickly over the last 10, 15 years here.
And a lot of these companies that were completely dependent on their Yellow Page ad. They did no other advertising, are now having to find other ways of being able to get connections with people on a local basis.
So it doesn’t matter who you are….
NEVER BE DEPENDENT ON ONE MEDIA SOURCE.
You need media independence.
It doesn’t mean that you shouldn’t be on all those sources.
It doesn’t mean that you shouldn’t have a YouTube channel. You should.
The problem is you should not be dependent on it.
You shouldn’t be dependent on it for a majority of your money, you have to spread it out.
Whenever you become dependent in any one place, you need to step back and say, okay, how can I diversify where I’m reaching people, how I’m marketing to people?
That’s just a quick tip.
That’s how you beat COPPA.
If you want to beat COPPA, get away from YouTube.
Don’t take yourself off of YouTube.
But make yourself independent from YouTube.
Make it to where you could be found in other places.
Make it to where you could be found in other formats.
It’s easier said than done, but if you realize this early on, then you won’t get caught with some government intrusion or some corporate take over.
That completely changes a platform that you’ve been dependent on up til now.
Hopefully you found this interesting.
Hopefully you found it useful. Hey, go check out, BrianJPombo.com.
And if you’re in the self-reliance field, which are the people that I’m, I’m really working on helping right now, but having some great conversations with them over on my podcast at OffTheGridBiz.com.
It’s the Off The Grid Biz Podcast.
You can also find that wherever podcasts are found.
And if you are a business owner or an executive in the self reliance field, go to DreamBizChat.com.
DreamBizChat.com is all about the dream business transformation.
There’s a quick video there.
Go and watch it and tell me what you think.
Leave a comment or fill out the application over on that page.
Hey, that’s all I got for tonight.
Hope you have a great night, a wonderful Thanksgiving.
We’ll be catching you in the in the future days, day-after-day. I keep coming back, so we’ll see you tomorrow.
Have a great day. Get out there and let the magic happen.