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The 1 Ad That Will Explode Your Business!
Hi I’m Brian Pombo welcome back to Grants Pass Oregon for Brian J. Pombo Live coming to you live every week. No, everyday really. Every week, every day coming to you live and having recordings being spread out throughout the internet.
So you could be watching this and one of many locations and we’re always talking about ways to help you and your business to stand out. So today we’re going to be talking about the one ad that can totally explode your business.
And what do you think that is?
What do you think the one ad would be?
Where would it be?
Well, before we get into that, let me just mention DreamBizChat.com, is the home of the dream business transformation. Go check it out. There’s an eight and a half minute video. It’s free to watch. You don’t need to add your email address or anything else.
It’s right there on the front page. DreamBizChat.com go to the link in the description.
So what is the one ad that’ll completely change things for you?
It’s not what you think. The one ad that is going to completely explode your businesses is completely unpredictable. You cannot predict it. There’s no way. It’s a trick question. Honestly. The problem is is that most of us are always searching for that one ad that’s going to blow everything wide open and real advertising tends to not work that way.
Now you will have points where you have an ad where you do some form of marketing and you’re putting out a message and all of a sudden that resonates. Hits at the right time, hits the right market and things go good, but it’s never going to completely explode your business forever. It will. You’ll have a height off of it and then it will level off and that’ll be that.
Yeah you very rarely would you ever have anything that would make such a dynamic change that it would blow your business apart. It was so dynamic.
It just, you don’t see that very often and it’s not something, it’s kind of like the whole concept of going viral.
How do I make a viral video?
Well, if everyone knew how to make a viral video, everyone would be teaching how to make viral videos and everyone would be making viral videos and we’d be inundated with viral videos.
No videos go viral on their own. It’s unpredictable. It comes with the definition of what viral is. It’s that unpredictable thing. So if you’re looking for your ad to completely blow things apart, you’re looking at an advertising completely wrong.
What you should be looking at is consistency.
Consistently putting message out there to the same audience with a very clear cut, a string of events of things that you want them to do, a step-by-step, or at least do this right now, that whole call to action concept, which we’re going to talk about tomorrow, what call to action means.
It’s the idea though of getting the person that’s viewing, hearing, reading what you’re putting out there, getting them to do a very specific step. That is how you should be getting engaging with your advertising.
I was having a discussion earlier today with my friend Patrick, and we were discussing his business and how he was always looking for the, “oh boy, this is going to be it. This is going to be the thing that I do in marketing or advertising his services that this is going to be it.”
And he said it was a realization he came to that. There isn’t an it, there isn’t a one thing that’s gonna change everything. It’s really searching to win the lottery is what you’re trying to do.
And you gotta get out of that lottery mindset and into the focus of, “okay, there’s a science behind this.”
How can I make this work for me?
How can I make it undeniable?
And it comes with consistency and continuing having an ongoing stream of ads. Now, whether you’re paying for the ads or whether you’re doing any form of free advertising, free advertising online or in person or what have you, it doesn’t matter. It’s still an ad. It’s an advertisement.
If you’re encouraging people to do something, you’re advertising to them and it’s better to have that as an ongoing thing versus a singular explosion. You don’t need to hit a grand slam every time. What you need to do is get a base, hit a little baseball lingo, therefore you that you gotta get a base hit as often as possible.
Just hit it just far enough to get to the first base and then the next ad, the next connection that you’re having with the person.
We’ll take to the next step and the next step and the next step.
Take little baby steps, but do it consistently. Have it be ongoing. That’s the ad that’s going to cause your business to explode. It’s the one that’s gonna take it and allow it to explode over time so that you can build up a following.
Hopefully this makes sense to you. If you’d like to see how it can fit directly into your business. Customize this message and these principles that I discuss here and see how they fit into your business and can make things really blow up for you. Go to BrianJPombo.com you’re always welcome to sign up for a strategy session there.
They started a $600 and above, and if you are in the self-reliance field, go to that website I mentioned in the beginning, DreamBizChat.com you might have the chance to speak with me.
Get a strategy session for free.
That’s if you happen to be an executive or a business owner and the self-reliance field, meaning that you offer services or, uh, products that help people to become more self-reliant, go to DreamBizChat.com that’s all for today. Tomorrow we’re going to be talking about call to actions.
What are they?
Do you need them?
We’ll talk about them tomorrow. We’ll see you then. And in the meantime, get out there and let the magic happen.